Sexism in advertising wasn’t such a troubling issue back in the day, especially in the 60s. In this gem from 1964, Volkswagen would have you know that whilst women can be soft and gentle, they tend to hit things. See the ad below – click to embiggen.
If she does have a prang in a Volkswagon, it won’t hurt you very much at all because VW parts are easily replaceable and cheap, like your wife. OK, so they didn’t add that last bit, but I’m surprised they didn’t go the extra mile and do that.
BONUS: See nine disturbingly misogynistic old print ads at Blog of Hilarity.
[via Buzzfeed | Image credit: malcontentdiary]